Radio / Television News

Majority of Anglophones stream audio online: MTM

OTTAWA – With a tremendous amount of choices at their fingertips, YouTube is the most popular way that Canadian consumers listen to online audio, says a new report from Media Technology Monitor (MTM).Streaming Audio: Analysis of the English-Language Market outlines trends in the use of streaming audio among Anglophones, with a focus on high level data about streaming audio overall, through YouTube and AM/FM radio streams.Highlights from the report include:- Streaming audio online continues to be a popular online activity among two thirds of Anglophones, especially among the millennial set, students, and those with young children living in the home;-...