
WASHINGTON, D.C. – Blue Ant announced today its wildlife and nature brand Love Nature has launched on the new streamer Struum in the U.S.
Struum operates on a credit-based subscription model, which allows users to choose to unlock only the content they want to watch.
“Struum’s unique, credit-based subscription service has been picking up momentum among major media players in the streaming space as a means of connecting great content with audiences who are hungry for new programming,” said Carlyn Staudt, global general manager of Love Nature, in a press release.
“Partnering with Struum aligns Love Nature with dozens of premium content services and continues our strategy to expand the reach and discoverability of Love Nature to U.S. audiences through new and emerging OTT platforms.”
Love Nature programming now available on the streamer includes Deadly Australians (4 x 60’; 4K), Extreme Animal Babies (6 x 60′; HD) and Hope for Wildlife (26 x 30′; 4K).
Deadly Australians takes a look “at the secret lives of Australia’s most notorious, and sometimes little known, killers, including the world’s most venomous snakes, deadly jellyfish, monster crocs, and venom-laden spiders,” according to the release.
Extreme Animal Babies showcases “the funniest and freakiest animal infant antics in a top ten countdown,” and Hope for Wildlife “follows dedicated rescuer Hope Swinimer, and tireless staff, as they rehabilitate and release thousands of wild animals each year while struggling to make ends meet,” the release says.
Programming to be available in February includes “Shark Squad (4 x 60’; 4K), which takes audiences deep under the ocean to unlock secret shark behaviors and challenge myths about these creatures and Wild 24 (pictured above; 17 x 60′; HD), a day-long journey that celebrates the eternal rhythm of light and dark in different locations around the world and follows the lives of unique and amazing animals as they live out their lives under a ticking clock.”
Struum is expected to launch in Canada late this year. As we previously reported, Corus is an investor in it.
Image provided by Blue Ant.