LET’S TALK TV: Rogers and Corus want to overhaul Terms of Trade with producers

By Perry Hoffman

GATINEAU - Rogers Communications and Corus Entertainment have told the CRTC that it must reconsider the usefulness of Terms of Trade (ToT) agreement between broadcasters and independent producers in creating independent Canadian programming. On the other hand, the Canadian Media Production Association (CMPA) argues that in a new broadcast environment with greater pick and pay options ToT will become increasingly important.In their respective interventions to the Commission’s Let’s Talk TV Conversation with Canadians, Rogers and Corus claim that ToT (a deal hard-fought for by the CMPA and others which was developed and demanded over a number of years) is acting...