TORONTO – Virgin Mobile Canada unveiled a revolutionary new mobile phone service Wednesday that helps to answer the embarrassing question: "Does My Breath Stink”?
Finally putting an end to one of the most socially disastrous physical problems, common halitosis, Virgin Mobile is expanding its services from allowing customers to make calls, to making sure that their fresh-smelling breath ensures they’ll still have friends to make calls to.
Studies show the number of one night stands and successful job interviews is significantly reduced by the presence of "nasty" breath, while the instances of crying babies, offers of gum and people yelling "thanks, but no thanks!" is greatly increased.
The ‘Virgin Mobile Stink-a-lyzer’ service lets customers take a reading of the number of “nasty” breath particles in their mouth, and then tells them if they are good to go… or just good to go home.
With the Virgin Mobile Stink-a-lyzer, a customer simply dials 647-240-5653, takes a deep breath, and blows into the phone’s receiver. The detection system will indicate breath status on five levels ranging from "Shut Your Mouth Right Now" to "Breath On Me, You Sexy Piece."
"Though I personally have never had bad breath, I’ve unfortunately had to endure being around others who did, and I imagine it must be quite traumatic," said Nathan Rosenberg, Virgin Mobile Canada’s CMO, in the press release. "Too many people think a mint or some gum is going to take care of the problem. But what if you don’t have any of that stuff handy? Everyone always has their mobile phone with them, so we’re looking to take your Virgin Mobile beyond calls, texting and web browsing into other useful applications. With the Virgin Mobile Stink-a-lyzer you’ll never have to worry about those bad breath moments ever again."
Virgin Mobile is also developing mobile phones that include a stick of deodorant, cologne and/or perfume applicators, a pop-out toothpick/floss/toothbrush feature and an all in one ‘Virgin Mobile Swiss Army Phone’ featuring a variety of useful tools and tiny personal gadgets.
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