Just being HD is not good enough for a license, say interveners

GATINEAU – Licensing a new network based on the fact that it is promising to air its content in high definition is not a good enough reason to add to an already crowded TV market, interveners told the CRTC today during its hearing into licensing a pair of new HDTV broadcasters. “Ultimately, HD is just a technical format,” said Rael Merson, president and CEO of Rogers Broadcasting, who noted that most Canadian broadcasters are offering many hours of high definition content already. “It is quality content, not technology that drives demand,” added Marie Griffiths of intervener CHCR. Entrepreneur John Bitove...