International models "turn on" Virgin Mobile Canada net; brand changing from pre-paid focus

TORONTO – It was a big fake switch connected to nothing, but with the help of five of the world's most beautiful lingerie models (dressed by Canadian designers interpreting some smart phones in their designs) Virgin Mobile Canada symbolically activated its new network (the HSPA+ net built by its parent Bell Canada and Telus).Sir Richard Branson, chairman of the Virgin Group visited by pre-recorded phone call (and was pictured in his space suit). "Since our launch, Virgin Mobile has consistently challenged itself to be the leader in delivering a brilliant customer experience and today is the start of a whole...