TORONTO — The indieNET group of independent TV broadcasters announced Tuesday its joint Fall 2020 upfront presentation will be done as a digital broadcast on Thursday, June 18.
indieNET’s virtual upfront presentation, hosted by Airtime Television Sales and featuring CHCH TV, YesTV, CHEK and NTV, will announce new fall programming and celebrate the fifth anniversary of the indieNET partnership. The digital broadcast will be available for clients and advertisers to stream online live and on demand, too. The news release says invitations will be sent to media planners, buyers and industry members in the coming days.
“We’d been challenged to adjust our strategy in order to connect with our clients in a responsible way during the Covid-19 pandemic, said Mark Burko, co-president of Airtime Television Sales. “The format we’ve adopted for this year is a reflection of the passion and creativity of our group. I’m proud of the work this group has put in this spring and summer to make sure our upfront is informative, inclusive, and most importantly, the safest option for all on June 18.”
When it comes to the rest of the private broadcasters, the schedule for each broadcaster’s virtual upfront presentations is as follows, according to thinktv. Links to the presentations will be released by the individual broadcasters.
TV5 and Unis TV: June 2
Télé-Québec: June 15, 1:30 p.m. (French)
Québecor: June 16, morning (English), afternoon (French)
indieNET: June 18, 10:00 a.m. – Hosted by Airtime Television Sales, CHCH-TV, YesTV, CHEK and NTV
Rogers Sports and Media: June 22, afternoon
Corus: June 23, morning
Bell Media: June 23, afternoon
