Cable / Telecom News

Imagine Communications adds Toronto’s Digital Rapids to TV Everywhere initiatives

Imagine Communications.png

LAS VEGAS – Toronto-based Digital Rapids has been bought by Imagine Communications, a portfolio company of The Gores Group and a market share leader of software and networking solutions serving the global media and entertainment markets.

The deal will create a comprehensive portfolio of processing and compression solutions for TV Everywhere, according to the announcement.  Digital Rapids' software-based workflow management, transcoding and encoding solutions will integrate with Imagine Communications' existing mezzanine quality origination encoding, adaptive bit rate transcoding technology and content delivery network software to create an end-to-end, TV Everywhere solution for optimized file-based and live video stream distribution across a variety of platforms. 

"Imagine Communications is laser-focused on leading the industry to a future defined by IP, software, the cloud and TV Everywhere, with an architecture vision for delivering and monetizing multiscreen content," said Charlie Vogt, CEO of Imagine Communications, in the announcement. "The addition of Digital Rapids' advancements in software-based workflow management and transcoding strategically complements our pillars of innovation and rounds out our capabilities. Additionally, their expert team, which is based just miles from our Development Center in Toronto, brings a rich history in pioneering software solutions for high-end media processing applications that strengthens our TV Everywhere business and company."

“We are thrilled to join the Imagine Communications team in empowering customers by not only smoothing their transition from hardware-based infrastructure to software, but by also fueling a next-generation approach to software that puts the customer in control of advances in technology", added Brick Eksten, Digital Rapids president and CEO.  "Their senior management team understands that flexible, software-defined workflows are essential for media companies to efficiently scale to new opportunities and quickly launch new, differentiated services.”

www.imaginecommunications.com

www.digitalrapids.com