LAST WEEK, THE National Football League unveiled massive new broadcasting and streaming rights deals which will bring in over US$100 billion to the league between 2023 and 2033. Those deals, however, are confined to the U.S. – even the exclusive streaming deal the NFL signed with Amazon. Cartt.ca checked with Bell Media and while a spokesperson wouldn’t say when its own rights deal with the league comes due (but it likely expires after the 2022 season, like the American contracts), he did confirm the American announcement is separate from the NFL’s dealing with Bell. “Bell Media is proud to be...
