How broadcasters can thrive in a fragmented media world - BES luncheon

TORONTO - Fred Forster, CEO of Omnicom Media Group and president of PHD Canada, will bring an agency perspective on how new media is impacting traditional broadcasters, what is happening behind the scenes on the buyer side and what are the trends when he presents at the Broadcast Executives Society luncheon on February 25. Forster will also offer some potential solutions to the challenges being faced in today’s fragmented media world. As President and Chief Operating Officer at PHD since 2002, Forster has led a cultural transformation that has seen the agency rise to the top of the ranks among...