Hockey mad viewers drive up TVA Sports' market share in Quebec

MONTREAL – High viewer interest in the Stanley Cup playoffs propelled TVA Sports into top spot as Quebec’s most-watched sports station in the spring season, says TVA.Quoting Numeris data, the broadcaster said that up to 1,171,000 viewers tuned in to the NHL’s last playoff game on TVA Sports, corresponding to a market share of 55%. On average, 757,000 viewers (32.6% market share) stayed glued to their screens to watch the Washington Capitals win their very first Stanley Cup against the Las Vegas Golden Knights.The five games of the final series drew an average of 699,000 viewers (27.2% market share), up...