Radio / Television News

HGTV Canada builds dream home in new interactive multiplatform series

TORONTO – HGTV Canada has assembled 20 network stars and a raft of brand partnerships for its new interactive multiplatform series Home to Win.Through the 10-part broadcast and microsite, viewers can immerse themselves in this unparalleled project as big names like Mike Holmes, Bryan Baeumler, Scott McGillivray and Sarah Richardson transform an average house into a gorgeous, fully furnished home that will be awarded to one lucky Canadian.  Helping to shape this dream home are comprehensive brand partnerships, including Leon’s, Toyota and Benjamin Moore, that encompass in-show integrations, on-air promotion, custom online content and in-store appearances by the HGTV Canada stars.Home...