Hamilton leads national radio growth

TORONTO - National radio advertising in Canada grew by 5.9% for the year ending August 26th, and of the 12 reported markets, Hamilton stations saw the largest increase, up 22.9% over last year according to IMS Radio’s TRAM Report. Among IMS represented stations (those owned by Astral Media, Standard Broadcasting, Newcap and MBS), the largest share of radio spending was on Ontario radio stations, which represented almost 40% of total sales. “Alberta stations have seen tremendous sales growth over the past three years and now represent almost a quarter of total revenue. Following closely behind is Quebec, which accounted for...