OTTAWA – Gusto Worldwide Media said Tuesday that it will launch Gusto TV as a dedicated channel on U.S. OTT TV service XUMO.
Based in Irvine, CA, XUMO offers over 140 live and on demand channels through its native integrations with smart TVs, including bringing the first virtual input to market via Hisense and Sharp smart TVs. Available to over 30 million U.S. households, XUMO offers multi-screen access for free and without subscription through smart TVs, web and other streaming devices, including the XUMO mobile app for iOS and Android.
XUMO viewers will soon have access to 75 hours of original programming, including: Fish the Dish Season 1 (15×30'); The Urban Vegetarian (15×30'); Spencer's BIG 30 (13×30'); Flour Power (13×30'); One World Kitchen Season 1 (15×30'); Crate to Plate (4×30'); Licence to Grill Season 1-3 (39×30'); Cook Like a Chef Season 1 (25×30'); Watts Up for the Holidays: Spencer's Ultimate Christmas Recipes (1×60'); Spencer and Robert's Game Day Buffet (1×60'); One World Kitchen Bakes the Holidays (1×60'); and One World Kitchen: Our Favourite Holiday Recipes (1×60').
"We're thrilled to bring our programming to the leader in ad-supported streaming," said Gusto Worldwide Media president and CEO Chris Knight, in the news release. "We look forward to the upcoming launch with XUMO, which will make our outstanding food series and specials easily accessible to millions of viewers."
