
MONTREAL – Groupe V Media has launched a new web platform that brings the best in entertainment from its French-language networks V, MusiquePlus and Max together in a single place.
Dubbed Noovo.ca, the platform also offers original and exclusive content in video and editorial form, grouped by themes such as humour, cooking, and music, and is accessible via a computer, mobile device or tablet. A tailored concierge system offers users a personalized experience by suggesting content geared to a user’s tastes, moods and passions.
“The television market is constantly evolving and as such, the only option is to innovate by providing content that is rich, exciting and different”, said Groupe V Media GM digital sales and content Catherine Gougeon, in the news release. “The range of broadcast platforms is wider than ever before, you have to stand out with a unique offer that engages the user."
The Noovo.ca platform is the result of collaboration between Groupe V Media’ digital services team and web and mobile development studio We Are.