Groupe V drops Musi from Max for new specialty channel

MONTREAL — Groupe V Média’s transformation of its MusiMax music channel into a specialty channel dedicated to popular TV shows and movies is almost complete, with its new Max network set to launch at the end of August.“When we acquired MusiquePlus and MusiMax in 2014, it seemed quite obvious to us that there was no room in the Quebec market for two music channels. That’s why we decided to realign MusiMax,” Maxime Rémillard, president and CEO of Groupe V Média, said in a news release to announce the upcoming launch of the new Max specialty channel.“We envisioned a channel that...