
TORONTO – Groupe Média TFO's TFO 24.7 franchise and 94.5 Unique FM are joining forces on a new partnership geared towards the Canadian francophone market.
Unique FM, the voice of Franco-Ontarians in the nation's capital, will now be available on the web platform of TFO 24.7, the web magazine that offers a fresh francophone look at social and cultural news from French communities.
"We are thrilled with this association between TFO 24.7 and Unique FM, which is very indicative of the media's new multiplatform reality”, said Laurent Guérin, executive director of web-television content, in the announcement. “With TFO 24.7, Groupe Média TFO has given itself the means of offering a francophone news outlet showing the multiple facets of our francophonie. With Unique FM adding its content to ours, we are optimizing our web and radio expertise to offer a much wider range of content, banking on multiplicity, accessibility, and diversity, all in one place."
"This partnership is a wonderful way of giving our audiences a better experience and to give TFO 24.7's viewers a chance to discover Unique FM”, added Véronique Soucy, general director of Unique FM. “It's an important partnership aimed at expanding the audience for Unique FM's programming.”