Radio / Television News

Google, Clear Channel forge ad partnership

SAN ANTONIO and MOUNTAIN VIEW – A new partnership announced today will make guaranteed ad inventory available to Google advertisers on 675 Clear Channel Radio stations. The agreement will see Google Audio Ads clients gain national distribution, allowing them to reach their desired audiences, at specific times in targeted geographies. For Clear Channel, the largest North American radio station owner with 110 million weekly listeners to over 1100 radio stations, the deal opens up a new sales channel and provides supplemental revenue by making Clear Channel inventory available to clients who had not previously considered radio. “Google has proven its...