TORONTO – GlassBox Television has partnered with Omnicom Media Group to create customized advertising opportunities on GlassBox’s specialty channels Bite TV and Aux.
“This is a wonderful opportunity to work with Omnicom’s tremendous group of companies and the high quality brands they represent to develop some truly cutting edge executions,” said Jeffrey Elliott, GlassBox’s co-CEO. “We look forward to working with Highway Entertainment to integrate OMD Canada and PHD Canada’s clients with our highly focused, dynamic young brands.”
“For OMD Clients who have a younger, more wired demographic in their cross-hairs, this deal provides the opportunity to create new advertising spaces for brands to engage with and is exactly where we need to be now and in the future, ” said Lorraine Hughes, president OMD Canada.