Satellite radio company also adds new Peter Mansbridge show
TORONTO – SiriusXM Canada and GM Canada announced today a new multi-year agreement which will see the carmaker increase installation of the satellite radio hardware in new vehicles, making the SiriusXM satellite radio service available in nearly all Chevrolet, Buick, GMC and Cadillac vehicles, beginning with model year 2021.
“GM was one of the first automakers in the country to begin factory-installing SiriusXM on select models, and over the course of 15 years, GM has produced over 3 million SiriusXM equipped vehicles,” said Paul Cunningham, senior vice president, sales and marketing, SiriusXM Canada.
“Offering choice and the ability to personalize in-vehicle entertainment is key to creating an enhanced driving experience for our Canadian Chevrolet, Buick, GMC and Cadillac customers,” said Mike Speranzini, director, global connected services and customer experience, GM Canada. “This extended partnership with SiriusXM will combine their extensive portfolio of live and on-demand programing with our growing suite of innovative connected vehicle services to deliver an unparalleled customer experience for years to come.”
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SiriusXM Canada also announced today a new show and podcast hosted by former CBC anchor Peter Mansbridge. Good Talk will air weekly, beginning Thursday, February 25, at 5 p.m. ET on Canada Talks (SiriusXM 167), and will be available immediately following on the SiriusXM App.
The show will include regular panelists Chantal Hébert and Bruce Anderson, in addition to weekly guest panelists, discussing some of the most important and pressing issues facing the country today.
