Furnish named VP marketing at Astral

TORONTO – Peter Furnish has been hired as vice-president, marketing at Astral Television Networks, effective immediately.Reporting to Domenic Vivolo, senior vice president, marketing and sales, Furnish will lead the marketing, interactive, consumer care and research departments within Astral Television Networks and will be responsible for developing strategic, multi-platform marketing plans and initiatives directed at consumers of The Movie Network, HBO Canada, Mpix, Family Channel and Playhouse Disney. “The recent launches of our premium television brands on the online platform reflects the continuing evolution of our business and increasing focus on interactive strategies,” said Vivolo. “With his proven track record of...