From the field to the living room, vertical integration lets Rogers bet big on 4K TV

TORONTO – On Monday, Rogers Communications made a commitment to 4K, ultra-high definition TV that no one else on the globe has yet made.Beginning in 2016, the company will broadcast over 100 live sporting events (300 hours at least) in 4K, including all Toronto Blue Jays home games and at least 20 NHL games. It is also bringing to market a brand new Cisco 4K set top box for its cable customers, upon which Netflix will ride as an app, the company announced Monday.Speaking of the global OTT video leader, Rogers has also signed a multi-faceted partnership agreement with Netflix...