TORONTO – Family Channel has applied to the CRTC for a new category two digital specialty service it’s calling Boyz Own.
Programming will be aimed at serving “the distinct entertainment and information needs of boys aged 8 to 13 years,” says the CRTC’s release. “Programming on the service will focus on issues unique to boys 8-13, including interests and activities such as action/adventure, outdoor themes, extreme sports and video games.”
Family proposed its own limits on the channel, too, including:
* No more than 10% of all programming broadcast during the broadcast week shall be drawn from category 6b (amateur sport) and no live coverage of sporting events. * No more than 10% of all programming broadcast during the broadcast week shall be drawn from category 8b (music video clips) and no live coverage of musical events. * No more than 15% of all programming broadcast during the broadcast week shall be drawn from Category 7d (feature films). * No more than 25% of all programming broadcast during the broadcast week shall be drawn from Category 7e (animation) of which 10% will be sourced from Family’s pay television programming undertaking (Family Channel). * No more than 50% of all programming broadcast during the broadcast week shall be drawn from category 7.
The Commission will consider the application at a hearing December 12, 2005.
