HALIFAX – In an aggressive new tactic, Eastlink said Monday that it will “buy out” a customer’s old cell phone contract when they switch to Eastlink Wireless.
Open to residents of Nova Scotia and PEI, customers may purchase a new device or bring their own, and, after purchasing a plan from Eastlink with a minimum 500 MB of data, submit their bills from their previous provider showing an early termination/cancellation fee. Eastlink will then issue a credit of up to $200 per device on up to five devices per household.
"We listen to our customers and we know they hate the feeling of being stuck in a cell phone contract," said Eastlink CEO Lee Bragg, in the news release. "Our goal is to make it as simple as possible for them to say goodbye to the other guys and choose us as their wireless provider."
