HALIFAX – Days after its rival Bell Aliant locked up the rights for Atlantic University Sport, Eastlink announced a three-year deal as the official and exclusive broadcaster of the Nova Scotia School Athletic Federation (NSSAF).
Made up of 183 junior and senior high school members, the NSSAF boasts 29,000 student athletes, 19 sports and 53 provincial championships per year.
Starting this fall, Eastlink customers across Nova Scotia can catch up to 50 provincial championships along with select regular season games on any screen in their home, including Eastlink Channel 10/HD 610, live streamed on their tablet and smartphone via Maestro Streamer, and on the go via Eastlink To Go.
"To say we are excited about this partnership is an understatement," said Eastlink CEO Lee Bragg, in the news release. "We have a longstanding and passionate commitment to showcasing local sports, which makes this partnership such a natural fit. Parents, neighbours, friends, relatives from near and far now have access to all the fun and excitement of both male and female School sports including football, track and field, rugby, basketball, soccer, volleyball, softball, snowboarding, even table tennis among others.”
