OTTAWA – New food and lifestyle channel Gusto TV is now being served on Eastlink.
Available now on Eastlink channel 743, Gusto said that it will soon also be available via video on-demand and the Eastlink To Go app for the Web, tablet and mobile devices. The launch is being supported by Gusto TV in-market with television commercial spots on U.S. cable channels distributed by Eastlink, and out-of-home billboards around the Halifax region highlighting some of the channel’s top show hosts including Martha Stewart (Martha Bakes, Martha’s Cooking School); Rocco Dispirito (Now Eat This!); Carlo Rota (The Edible Road Show); and Ching-He Huang (Chinese Food Made Easy).
“We are thrilled to partner with Eastlink in bringing Gusto TV to their viewers from coast-to-coast, and we’re delighted to have a strong presence in Atlantic Canada,” said president and CEO Chris Knight, in the news release. “The Maritimes is known around the world for its distinctive cuisine and abundance of fresh ingredients, and we look forward to engaging with communities across the region to reflect their rich culinary landscape."
