Cable & Telecom

Eastern ‘ballers say stay in school

HALIFAX – A new series of EastLink public service announcements use local athletes to extol the virtues of hitting the books, too, not just the court. The PSAs featuring Maritime university athletes where unveiled today at a press conference held at the YMCA on Gottingen Street. EastLink and community leader Cecil Wright collaborated on the project which to date involves seven basketball athletes. The PSA’s, themed ‘Do Your Best,’ promote staying in school, working hard, and making the right decisions. They were developed as a result of recent violent activity in the Halifax downtown area as well as a Statistics...