DIY ads on rural TV listings channels

CALGARY – Advertisers on the TV listings channels in a number of smaller Shaw Cable communities can now make their own ads, if they like, opening up the service to all kinds of advertisers from local businesses to someone selling a used car. Corus Custom Networks, a division of Corus Entertainment Inc. today announced the launch of its Create Your Own Ad service, enabling Canadians in Shaw Cable communities across western Canada to design their own television advertising online for the TV Listings Channel. Corus, which is controlled by the Shaw family, owns the TV listings channels carried by Shaw...