Radio / Television News

Disney XD content officially launches on Xbox


TORONTO – Content from Astral’s Disney XD channel is now available on the Xbox 360 console through Xbox LIVE, the premium on-line entertainment service for Xbox 360.

Available free to Xbox LIVE Gold members, the Disney XD offering includes regularly refreshed episodes from series such as Phineas and Ferb, Kick Buttowski – Suburban Daredevil, I’m In The Band, and What’s Up Warthogs.  In addition to full episodes, viewers may also access extra content associated with programming and the Disney XD brand.  Real-time Disney XD schedule information is also available through the service.

“With Kinect for Xbox 360 and through Xbox LIVE, we are able to deliver the Disney XD experience in a way that truly resonates with its target audience,” said Domenic Vivolo, Astral’s SVP marketing and sales, in Tuesday’s announcement.  “The Disney XD presence on Xbox LIVE is a fantastic opportunity for families to sample what the brand has to offer and for Astral to expand its presence across new distribution platforms.”

www.astral.com

www.xbox.com