Radio / Television News

DHX Media’s Wildbrain to manage YouTube, Facebook strategy for The Irish Fairy Door Company


Original content in the worksLONDON – DHX Media’s digital kids' network and studio WildBrain will produce original content based on the popular toy brand The Irish Fairy Door Company, plus will manage its YouTube and Facebook strategy.Based in Ireland, The Irish Fairy Door Company celebrates the magic of children's belief in fairies through toys, imaginative play, fairy stories and online activities. The miniature fairy doors that are its flagship product are enjoyed by children in almost 1 million households worldwide.Under the agreement, WildBrain will manage The Irish Fairy Door Company's YouTube channel on its network, and produce short-form content designed...