Despite challenges, Corus executives confident media company can lead in lifestyle segment

By Ahmad Hathout Corus executives said Friday they are confident the media company can lead in the lifestyle content segment, following what they say were strong fall viewership period for its newly branded food and home channels. Co-CEO Troy Reeb said during a first quarter earnings conference call that the networks, Flavour and Home, have seen consistent viewership since it rebranded from Food Network and HGTV Canada – the rights to which were acquired by Rogers in a blockbuster deal this past summer. Reeb cautioned that those now-competing channels have popular programming attached to them, meaning there will be fluctuations...