MONTREAL – Stingray has named former Rogers and Vice Media exec David Purdy as its new chief revenue officer.
Purdy (pictured) comes to Stingray from Vice Media where he was chief international growth officer, instrumental in the launch and worldwide expansion of the Viceland TV channel. He also held various senior roles over a 15-year career at Rogers Communications, plus was involved with the launch of Canadian specialty channels Sportsnet, OLN, Discovery Channel Canada, and The Comedy Network.
In his new role, Purdy will oversee all aspects of Stingray’s revenue expansion including its advertising and sales efforts.
“When we decided to create the position of chief revenue officer, we didn’t have to look far to find the perfect candidate. David has been a member of our board of directors since 2017, and his contribution has proven invaluable,” said Stingray president, co-founder, and CEO Eric Boyko, in Wednesday’s announcement. “David’s experience in driving growth and revenue generation within the television and media industries will be a huge benefit to Stingray. I am thrilled that he has joined our experienced management team and look forward to leveraging his expertise to accelerate our momentum in the marketplace.”
“I have been following Stingray’s story for years and am continually amazed by its management team’s ability to rapidly and efficiently bring innovative solutions to market, and spring into action when opportunities present themselves,” added Purdy. “Stingray has almost limitless potential for growth across numerous business lines in the music and media industry, both in Canada and internationally. I am honoured to have the chance to join a company with such dedicated teams at all levels and contribute to developing Canada’s largest independent public media company.”
