TORONTO – With this year’s race officially underway, CTV has created exclusive digital content for new sponsors of The Amazing Race Canada, plus is offering viewers the chance to engage with their favourite teams and follow along with host Jon Montgomery.
Customized activations from sponsors DQ Canada, Petro-Canada, and Scotiabank include The DQ Fan Feed to engage in the social media buzz surrounding series and the 11 teams; Fuel Your Favourite Team where users can vote for their favourite teams and enter a contest for a chance to win free gas for a year for themselves and the team; and Follow the Race with Jon Montgomery – brought to you by Scotiabank which features exclusive content, photos and ‘selfie videos’, allowing fans to experience the sights, sounds, and dramatic moments from Jon's perspective.
Season 2 of The Amazing Race Canada airs Tuesdays at 9:00 PM ET/PT on CTV and CTV Go.
"CTV puts fans of The Amazing Race Canada even closer to the action this season with these fun and interactive digital offerings," said Mike Cosentino, SVP programming, CTV Networks, in the news release. "With our outstanding partnerships and shared creative vision, viewers can interact on direct platforms, watch exclusive content, learn about the race candidly from our host, and win incredible prizes. It's all designed to give viewers the opportunity to engage with the biggest show on television in this country."
In other company news, Canadian stand-up comedy competition Joke or Choke is set to premier on digital hub CTV Extend on July 15. Hosted Jonny Harris (Just For Laughs, Murdoch Mysteries), the show takes four of Canada’s funniest comics and pits them against one another on stage in front of a live studio audience in a no-holds barred comedic throwdown. Going head-to-head in the pilot episode are comedians Steve Dylan, Amanda Brooke Perrin, Daniel Woodrow, and Fraser Young.
Joke or Choke was discovered during Insight’s Pilot Week, a grassroots search for Canada’s next great TV comedy. The annual six day event held at Toronto’s Comedy Bar featured approximately 20 comedy pilots performing live on stage. Previous Pilot Week competitions have resulted in six shows being picked up for development and several performers being cast on screen and stage.
In addition to the pilot, fans can catch Joke or Choke extras from comedians Eric Andrews, Matt O’Brien, Pat Thornton, and Christina Walkinshaw. The first batch of extras will be available beginning July 22, followed by additional content on July 29, and August 5.
Joke or Choke is produced by Insight Production Company Ltd. and HDI Productions Inc. in association with Bell Media.
