TORONTO – With several smaller cable operators looking to launch (and in the middle of launching) video on demand, CTAM Canada has put together a panel presentation on the topic for the Canadian Cable Systems Alliance annual general meeting next month.
"Building your VOD Business Plan" will feature a panel of experts expounding on about their VOD successes and challenges ranging from the ROI of VOD, securing content for the service and adver tising opportunities.
Delegates will also get a first-hand look at recent CTAM Canada research on VOD in Canada.
The panel members are:
David Purdy, vice-president and general manager, Rogers Cable.
Myrianne Collin, senior director marketing, broadcast distribution, Videotron.
Jean Pierre Caveen, director, affiliate relations, Cogeco Cable.
Domenic Vivolo, senior vice-president, marketing and sales, Astral Television Networks.
Alyson Stewart, vice-president, affiliate sales, TVN Entertainment.
Moderator: Harris Boyd, president, Solarcom.
DATE: Monday, Sept 24th, 3:30 to 5 p.m.
LOCATION: Mali IV – Main Floor – Fairmont Tremblant, Mont Tremblant, Quebec.
