Cable / Telecom News

CRTC gives VOD licensees the go ahead for ads


OTTAWA – The CRTC appears to be trying to clear up the loose ends around advertising in video-on-demand content.After releasing its decision last March to allow ads in video-on-demand content, the Commission issued a letter to all VOD licensees on Thursday advising those licensees currently prohibited from advertising by their existing conditions of licence may do so after they have applied for an amendment “However, it has been decided that the application of the existing VOD conditions of licence will be suspended, pending receipt and Commission consideration of applications for amendment to such conditions of licence from VOD licensees”, the letter...