TORONTO – Executives from Google, RIM, Random House and CBC will head up the inaugural Cross Media Toronto event scheduled for July 21, 2010.
Held at the MaRS Discovery District in downtown Toronto, the event is designed to give attendees an opportunity to network with other media sectors as well as learn how the other sectors function in order to foster cross media collaboration in the emerging digital landscape.
”We want the gaming people to meet the TV people, the publishing people to meet the web video people, and everyone to meet the advertising people, but let’s be honest, in the end, it’s all about the money,” said conference founder Gavin McGarry, in a statement. A veteran digital media executive, McGarry currently runs Jumpwire Media, a cross media agency that helps companies profit from the emerging digital platforms.
Headline speakers include SVP director digital for Random House of Canada, Lisa Charters; head of agency relations for Google Canada, Sabrina Geremia; senior business development manager for RIM, Pete Watson; and CBC’s director of digital music, Steve Pratt. Other guests include Akamai’s chief strategist Chris Van Noy, and Transmedia consultant Dr. Siobhan O’Flynn.
Visit www.crossmediato.com for more information or to register.