TORONTO — Bell Media’s Crave announced today the launch of a mobile-only product, available direct to consumers via Crave.ca, for $9.99 per month.
In the future, the Crave Mobile plan will be available through participating wireless carriers, says a press release.
Previously, subscribers who wanted to watch Crave on their smartphone or other mobile devices could do so if they signed up for a Crave Total subscription for $19.99/mo., which let them watch the service’s content library on any device, including TVs.
Crave Mobile allows subscribers to stream on one registered device at a time, whereas Crave Total allows four streams at the same time on up to five registered devices.
“We’re always looking for ways to deliver the best content to consumers, in the way they want to enjoy it,” said Karine Moses, senior vice-president of content and news at Bell Media and vice-chair Quebec, Bell, in the press release.
“We are thrilled that all Crave subscribers can now access the complete collection of Crave content, from buzzy new titles to our robust library through our new Crave Mobile plan.”
For more, please click here.
