Corus will battle sat rad via the web and with mobile tech: Cassaday

QUEBEC CITY – Corus Entertainment wasn’t one of the radio companies to oppose the licensing of satellite radio in Canada. In fact, it has a co-marketing arrangement with Canadian Satellite Radio which Corus president and CEO John Cassaday said yesterday should benefit both companies. Despite the tie to XM’s Canadian partner, however, that doesn’t mean the company doesn’t see satellite radio as a competitive threat, he told attendees at CIBC World Markets’ annual investors conference at the Chateau Frontenac Hotel in Quebec City Wednesday. That said, Cassaday doesn’t believe the competitive battle will be fought with digital over-the-air signals, but...