MONTREAL – Corus Média has named Carol-Ann Kairns as general sales manager, responsible for the oversight of advertising sales and revenues for specialty channels Historia, Séries+, Télétoon and Télétoon Rétro. Her appointment is effective June 16, 2014.
Kairns (pictured) has more than 30 years of experience in the advertising industry. She joined BCP in 1989, and until recently, was the agency’s media lead and general manager. Kairns played a critical role helping to strengthen the agency’s position both in Quebec and Canada as a result of a successful strategic partnership with SMG.
“As a key player in Quebec’s specialty television sector, Corus Média will benefit from Carol-Ann’s extensive experience in advertising and sales”, said president Mario Cecchini, in the announcement. “Her expertise and leadership will be a major asset to this strategic role within our company.”
