Radio / Television News

Corus gets hip

TORONTO - Corus Entertainment announced plans today to develop a digital music download service in partnership with Vancouver-based Hip Digital Media Inc. Launching later this month, the service will provide advertising clients with integrated campaigns featuring free music downloads. The venture will also include the rollout of television- and radio-branded online music stores starting in December 2006. With the launch of this initiative, Corus’ television and radio services, in collaboration with advertising clients, will develop contests and promotional programs that include free music downloads. The online stores, which will debut with a CMT Canada storefront, will enable audiences to preview,...