Radio / Television News

Consumers value local news: poll

OTTAWA - A new study of cable/satellite TV subscribers commissioned by Canwest and CTV released today says that while a large majority of Canadians value local news programs more than any other Canadian programming and services, few know that their cable and satellite fees don’t go to directly support their TV stations. In the survey, conducted by Nanos Research, 77% assigned “a high or very high value to having access to local television news,” reads the release. “The intensity of very high value assigned to local TV news was at least twice that of Canadian drama, specialty stations or high-definition...