Competition for attention: Social Media usage continues to rise among Canadians

TV has to fight many more battlefrontsTORONTO – New research from Solutions Research Group (SRG) shows more than four of every five online Canadians – approximately 22.9 million people – currently use at least one social media network, with more than a quarter (28%) using three or more.Canadians now spend approximately 90 minutes per day – about 10 hours per week – with social media according to the independent and syndicated Q3 2016 edition of SRG’s Social Media Trend Update. While that lags well behind the 27.6 hours per week spent with TV, social media time has risen steadily over...