Cable / Telecom News

COMMENTARY: Residential phone choice. It’s real – and real confusing

THE CABLE INDUSTRY MIGHT not like reading this, heading into the local forbearance hearings next week, but residential phone choice seems pretty real to me. If there was any doubt about it, my local newspaper, The Hamilton Spectator, delivered ample evidence last Wednesday. In the mess of inserts I curse about that usually flutter out of the thing, three glossy direct marketing pieces caught my eye: One from Primus; another from Rogers; and the third from Direct Energy. Primus was a pure low-cost sell. “Get TalkBroadband and save big on your home phone service,” it said, beside a garish graphic...