Comcast to make first-run indie films available on demand

PHILADELPHIA and NEW YORK – MSO Comcast will soon begin offering certain independent films to its on demand customers on the same day they debut at the theatre. It's the first time first-run movies will be made available in homes, on demand. "Unlike other day and date concepts, IFC and Comcast will use video on demand to create the first nationwide destination for critically acclaimed independent films," says the companies' press release. Beginning in March, IFC in Theaters will debut two independent film titles each month on Comcast on the same day as their theatrical release. Movies from IFC in...