CMPA study brands TV’s ‘Heartland’ a galloping success

OTTAWA - Canada’s longest-running one-hour drama, Heartland, has spurred $469 million in economic activity over its first ten seasons, says a new study released by the Canadian Media Producers Association (CMPA).The study, available here, determined that the Alberta-based production contributed $351 million to Canada’s GDP and generated $469 million in economic output. Over that same period, it created the equivalent of more than 4,500 jobs in Alberta.Heartland is a multi-generational saga, focusing on two sisters and their grandfather, who are struggling to overcome the challenges of running a family ranch. Produced and developed by independent production companies Seven24 Films and Dynamo...