Radio / Television News

CHFI is Canada’s top corporate fundraiser for Run for the Cure


TORONTO – Toronto’s CHFI FM has raised more than $53,000 for the Canadian Breast Cancer Foundation for yesterday’s cross-Canada Run for the Cure, making it the highest corporate fundraiser for the event in the country. On Friday, the station’s morning show had a special theme of “Thinkn’ Pink” and played inspirational music and segments to raise awareness of breast cancer, and encouraged listeners to call in and donate, and bid on auction prizes. That on-air fundraiser garnered more than $22,000. The station fielded a team of runners and walkers that raised an additional $31,000 as part of the Run for...