AMERICAN CONSUMERS are looking to purchase a pile of consumer electronics this holiday season, with HDTVs atop those lists.
According to technology and market research firm In-Stat, the company’s latest survey yielded over 2,000 responses from North American consumers and more than 80% of these respondents have plans to purchase a consumer electronics product this holiday season.
"In 2007, HDTVs top consumers’ holiday wish list, most likely due to plummeting price tags for these products. HDTVs will bump digital cameras down to the third spot," said Stephanie Ethier, In-Stat analyst, in a release.
Other tidbits uncovered by the U.S. study are:
* PCs will jump up to the second spot this year, as both desktop and laptop PCs evolve into multimedia devices used for video viewing, music playback, and imaging applications.
* Relatively affordable and portable products, like PMPs and digital cameras, will likely be purchased as gifts, while higher-priced CE products requiring more research and preference, like HDTVs and digital camcorders, will be purchased for personal use.
