Radio / Television News

Charitable contest aims to get famous friends on the air


TORONTO — Corus Radio’s 102.1 The Edge in Toronto announced Monday it is accepting entries for its latest contest, The Edge’s $20,000 Famous Friends contest, which aims to reward listeners while benefiting charities.

The concept of the contest is this: Listeners who have a famous friend and are able to convince them to call into the radio station will have a chance to win $20,000, which will be split evenly between the winning listener and a charity of their celebrity friend’s choosing.

The contest is open to legal Ontario residents who are 18 years and older, and listeners can enter the Famous Friends contest online at edge.ca, from October 19 until November 6.

Once entered online, if The Edge is able to talk on-air with the listener’s famous friend, they will be eligible for the $20,000 prize. After the entry period has closed, the five best eligible entries (at the discretion of a panel of judges) will go head-to-head in a public online vote to determine the ultimate winner.

“This contest is the perfect opportunity to have some fun on-air, while also giving back to a great cause,” said Tammy Cole, regional program director, Toronto and Hamilton for Corus Radio, in the company’s press release. “We can’t wait to see which celebrities surprise us with a call into the station and ultimately what great charity takes home $10,000.”

For more information and to enter the contest, please click here.