CES 2016: First ever OTA 4K broadcast using the ATSC 3.0 proposed standard

By John Bugailiskis

LAS VEGAS – Here at CES, broadcasters are giving attendees their first ever look at how 4K HDR video looks when broadcast over-the-air. Two local Las Vegas television stations, KHMP and KSNV, are broadcasting 4K content to LG and Samsung Ultra HD (UHD) TVs.The broadcasts mark the first major display of transmitted 4K programming in the U.S. utilizing the new ATSC proposed standards. Since ATSC 3.0 broadcasts will be IP-based, it is expected to allow for not only the broadcast of improved quality 4K Ultra HD TV signals, but also mobile TV and interactive content, which could be transformative for...