NEW YORK — ViacomCBS announced today its upcoming global streaming service will be called Paramount+ and, in conjunction with the launch, the company’s existing CBS All Access service will also be rebranded as Paramount+ in early 2021. In Canada, the rebranded Paramount+ premium SVOD streaming service will carry the same content as the current CBS All Access offering, a ViacomCBS spokesperson confirmed for Cartt.ca via email. Many of ViacomCBS’s shows are currently licensed for distribution by Canadian broadcasters, which makes the CBS All Access offering a less attractive buy for Canadian subscribers who can get the service’s content elsewhere. For...
